Generations

Millennials and astrology – a natural fit

Last year reporter explored the connection between millennials and astrology:

Many people I spoke to for this piece said they had a sense that the stigma attached to astrology, while it still exists, had receded as the practice has grabbed a foothold in online culture, especially for young people.

“Over the past two years, we’ve really seen a reframing of New Age practices, very much geared toward a Millennial and young Gen X quotient,” says Lucie Greene, the worldwide director of J. Walter Thompson’s innovation group, which tracks and predicts cultural trends.

Callie Beusman, a senior editor at Broadly, says traffic for the site’s horoscopes “has grown really exponentially.” Stella Bugbee, the president and editor-in-chief of The Cut, says a typical horoscope post on the site got 150 percent more traffic in 2017 than the year before.

In some ways, astrology is perfectly suited for the internet age. There’s a low barrier to entry, and nearly endless depths to plumb if you feel like falling down a Google research hole. The availability of more in-depth information online has given this cultural wave of astrology a certain erudition—more jokes about Saturn returns, fewer “Hey baby, what’s your sign?” pickup lines.

Before the Internet, the only form of astrology available to the masses was sun sign “horoscopes” in newspapers, a very watered-down form of astrology that is more poetry and creative writing than actual astrology.  I started this blog in 2005, at the very beginning of the spread of astrological wisdom over the Internet, as a way to help to spread the word about the ways in which astrology can be seen at work in the real world.

This article takes an interesting stance in […]

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By |2019-04-15T05:54:46-04:00April 19th, 2019|Astrology, Generations|0 Comments

Social media, depression and Pluto in Sagittarius

Recent news articles have warned of a growing epidemic of depression, loneliness and isolation due to social media.  While social media ostensibly makes it easier to connect with others, online contacts do not have the same quality of connection as face to face communication.  In addition, we often forget that our online presence is carefully curated to show only the highlights of people’s lives and not the backstory, and our lives pale in comparison.  This is especially true of Instagram, where professional influencers use carefully crafted images to sell products based on an idealized lifestyle.  This of course is nothing new – advertisers have been doing this since time immemorial.  But with Instagram we can potentially spend hours and hours each day in envy of the idealized lives of beautiful people and gorgeous glossy photos.

The rise of depression is , who were born while Pluto was in Sagittarius between 1995 and 2008. Pluto moves through a sign approximately every 12 to 30 years, and each sign that Pluto moves through marks a new generation with a new set of issues and priorities (other posts on generations can be found here).

Sometimes called “Generation Z” and described by social scientists as being born between 1995 and 2009 (Pluto was in Sagittarius between 1995 and 2008 making this a very close fit),  this generation is finding it difficult to live in today’s Capricornian world, with both Saturn and Pluto traveling through Capricorn which is more about success and achievement.  Sagittarius bestows an open mind and an eagerness to explore other cultures – it often tends to be fascinated with the media, philosophy and religion.  Sagittarius is optimistic and needs the freedom to adventure and […]

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By |2018-11-28T09:01:38-04:00November 28th, 2018|Generations, Life|0 Comments

A look at Generation Z: The Pluto in Sagittarius generation

Pluto in Sagittarius generationPluto moves through a sign approximately every 20 years – its orbit is elliptical and there is a huge variation in the length of time Pluto spends in any sign – from 12 to 30 years!  Each sign that Pluto moves through marks a new generation with a new set of issues and priorities (other posts on generations can be found here).

Sometimes called “Generation Z” and described by social scientists as being born between 1995 and 2009 (Pluto was in Sagittarius between 1995 and 2008 making this a very close fit),  this generation is finding it difficult to live in today’s Capricornian world.  Sagittarius bestows an open mind and an eagerness to explore other cultures – it often tends to be fascinated with the media, philosophy and religion.  Sagittarius is optimistic and needs the freedom to adventure and has a dislike of being controlled.  It’s a very social sign and enjoys influencing the opinions of others.

 Under the influence of Pluto in Sagittarius the publishing industry as we knew it was destroyed and the internet took over the dissemination of knowledge. Globalism and international communication transformed the realm of commerce.  The power of positive thinking and personal growth erupted into the mainstream. But Pluto is the planet of obsession and destruction as well as transformation and regeneration, and Pluto in a sign tends to intensify the attributes of that sign to the extreme.

Here are some things the media  has said about “Generation Z” – you’ll easily see how well this fits the Sagittarius archetype:

  • Church attendance for this group is up: 41% compared to Millenials (Pluto in Scorpio) at 18% (Sagittarius rules religion).
  • This generation […]
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By |2018-11-27T16:47:24-04:00November 14th, 2016|Generations|11 Comments

“Don’t call me a Baby Boomer”

11597687_sThe majority of people don’t know it, but the division of people into generations is really based on astrology.  The Baby Boomers, for instance, are loosely tied  to the post-war period between 1946 and 1964.  However, as I wrote a few years ago, there is a huge difference between the early boomers, with Pluto in Leo, and the late b[l]oomers, who were born after 1956 with Pluto in Virgo.

A recent New York Times article pleads ““:

This year the youngest of the baby boomers — the youngest, mind you — turn 50. I hit that milestone a few months back. But we aren’t what people usually have in mind when they talk about boomers. They mean the earlyboomers, the postwar cohort, most of them now in their 60s —not us later boomers, labeled “Generation Jones” by the writer Jonathan Pontell.

The boom generation really has two distinct halves, which in my mind I call Boomer Classic and Boomer Reboot. ( to see where you stand.) The differences between them have to do, not surprisingly, with sex, drugs and rock ‘n’ roll — and economics and war. For a wide-ranging set of attitudes and cultural references, it matters whether you were a child in the 1940s and ‘50s, or in the 1960s and ‘70s. And it probably matters even more whether you reached adulthood before or after the early ‘70s, a time of head-spinning changes with long-term consequences for families, careers and even survival.

Perhaps valid correlations can be made with the cultural references with which you grew up, but these differences identified by the author as the dividing line between early and late boomers can be traced right back to […]

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By |2016-11-15T08:31:40-04:00January 7th, 2014|Generations|4 Comments

Suicide among “baby boomers” jumps by 50%

that suicide rates for individuals aged 40-59 jumped over the last decade. The most pronounced jump was in the age groups from 50-54 and from 55-59 years old but there was also a big jump in suicides for those aged 60-64. (Full report from the .)

Astrologically, this age group corresponds to the Pluto in Leo generation. Leo is the sign that needs to feel special, and no age group has been as determined to be special as the Pluto in Leo generation of which I am a member. Obsessed with youth and the need to stay relevant, we didn’t trust anyone over 30 when we were young, and refused to grow old (a determination which as I wrote a few years ago has resulted in a tremendous increase in disabilities among this age group.

The baby boomers also an increased suicide rate in adolescence: “The baby boomers also experienced higher suicide rates during their adolescence and young adulthood, doubling the rate for those age groups at the time. Their suicide rate then declined slightly and stabilized, before beginning to increase again in midlife.”

The sign of Leo is all about learning to celebrate the Self and find authentic avenues of Self-expression.  Pluto in any sign tends to bring out the obsessive and self-destructive qualities of a sign and necessitates transformation in the areas that are governed by that sign.  Pluto in Leo tends to regard everything as a mirror – failure then has the potential to become a rejection of the Self and not just a momentary obstacle.

Without more data it’s difficult to generalize, but the fact that this age group […]

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By |2018-06-11T12:28:49-04:00May 3rd, 2013|Death, Generations, Psychology|11 Comments
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